Are you curious about which state in the U.S. thrives the most thanks to tourism? This article dives into the states that generate the highest tourism revenue, highlighting their key attractions and contributions to the U.S. economy. If you’re planning a trip to Vietnam with SIXT.VN, understanding tourism trends can help you make the most of your travel experiences. Let’s explore the states that benefit most from the travel industry and how SIXT.VN can enhance your adventures.
1. Understanding the US Tourism Industry
The U.S. travel and tourism industry is a major economic force. According to the International Trade Administration, overseas tourists contributed $233.5 billion to the US economy in 2019. The industry generated $1.9 trillion in economic output and supported 9.5 million American jobs, accounting for 2.9% of the overall U.S. GDP. International travelers spend more in the U.S. than in any other country, making up 14.5% of total global expenditure on international travel.
The COVID-19 pandemic caused a 42% decline in U.S. travel expenditures in 2020. However, by April 2022, spending had rebounded to $100 billion, surpassing pre-pandemic levels by 3%, driven mainly by leisure travel. Business travel faces ongoing challenges due to the increased use of video conferencing. Historical data from the U.S. Travel Association suggests potential for continued recovery, with annual travel spending typically growing by 2% to 4%.
2. Key Players in the Tourism Sector
2.1 Airbnb, Inc. (NASDAQ: ABNB)
Airbnb, Inc. focuses on budget-friendly accommodation options, catering to travelers seeking a localized experience. In 2022, Airbnb hosts in the U.S. accommodated over 44 million guest arrivals in areas without hotels, resulting in $10.5 billion in host earnings and broader economic activity.
2.2 The Walt Disney Company (NYSE: DIS)
The Walt Disney Company, with its theme parks and hotels, is a major player. A 2022 study by Oxford Economics found that Disney generated a $40.3 billion statewide economic impact in Florida, supporting 263,000 direct and indirect jobs, and contributing $6.6 billion in tax revenue. Disney also engages 2,500 small businesses in Florida.
2.3 Booking Holdings Inc. (NASDAQ: BKNG)
Booking Holdings Inc., which includes brands like Priceline.com, Booking.com, and Cheapflights, is a key provider of online travel services. In 2022, Booking Holdings Inc. reported a revenue of $17.1 billion, up $6 billion from the previous year. Room reservations accounted for 91% of total bookings. The company facilitated over 60 million rental car days and 20 million flight tickets.
3. Which States Benefit the Most From Tourism?
To determine the states with the highest tourism revenue, data from the International Trade Administration was used. The ranking is based on visitor numbers, as there’s a strong correlation between visitor volume and revenue generation. The states are listed in ascending order of visitor numbers and their market share in the U.S. tourism industry.
4. Ranking the States by Tourism Revenue
4.1 Indiana
- Market share: 0.7%
- Visitation figures 2022: 168,000
Indiana is known for auto racing, hosting the Indianapolis 500 at the Indianapolis Motor Speedway. Its cost of living is 10% below the national average.
4.2 Wisconsin
- Market share: 0.7%
- Visitation figures 2022: 175,000
Wisconsin is famous for its dairy industry and scenic beauty. Devil’s Lake offers camping and hiking, while Wisconsin Dells features one of the largest water parks in America.
4.3 Connecticut
- Market share: 0.9%
- Visitation figures 2022: 225,000
Connecticut’s attractions include museums and art galleries like the Yale University Art Gallery, the Beardsley Zoo, and the Mystic Aquarium.
4.4 Michigan
- Market share: 1.1%
- Visitation figures 2022: 261,000
Michigan is popular for its landscapes and outdoor activities, such as rafting in the Menominee River and visiting Tahquamenon Falls State Park.
4.5 Ohio
- Market share: 1.1%
- Visitation figures 2022: 273,000
Ohio’s tourism sector generated $53 billion in revenue in 2022. Popular attractions include Cedar Point and Kings Island theme parks, Hocking Hills, Lake Erie shores, and Cuyahoga Valley National Park.
4.6 Tennessee
- Market share: 1.2%
- Visitation figures 2022: 292,000
Tennessee’s major attractions include the American Museum of Science and Energy, the Parthenon in Nashville, Downtown Knoxville, Andrew Jackson’s Hermitage, and the Great Smoky Mountains National Park. Visitors contributed $27.5 billion to the state’s tourism industry in 2022.
4.7 Louisiana
- Market share: 1.3%
- Visitation figures 2022: 314,000
Louisiana’s rich culture draws tourists to Avery Island, the Cajun and zydeco music of Southwest Louisiana, and the State Capitol in Baton Rouge.
4.8 Colorado
- Market share: 1.3%
- Visitation figures 2022: 321,000
Visitor spending in Colorado was recorded at $21.9 billion in 2021. The Colorado Springs Garden of the Gods, the Denver Zoo, and the Rocky Mountains are major attractions.
4.9 Maryland
- Market share: 1.4%
- Visitation figures 2022: 326,000
Maryland’s attractions include the National Cathedral in Washington, D.C., Baltimore’s Inner Harbour, and the National Aquarium.
4.10 North Carolina
- Market share: 1.4%
- Visitation figures 2022: 340,000
North Carolina recorded visitor spending of $28.9 billion in 2022. The Blue Ridge Mountains, the Smoky Mountains, and the Outer Banks are top destinations.
4.11 Utah
- Market share: 1.7%
- Visitation figures 2022: 412,000
In 2021, visitor spending in parks alone in Utah was recorded at $1.6 billion. Salt Lake City, national parks, and dark sky parks offer exceptional outdoor experiences.
4.12 Virginia
- Market share: 1.8%
- Visitation figures 2022: 438,000
Virginia features Colonial Williamsburg, a living history museum, and Shenandoah National Park, known for its hiking trails.
4.13 Georgia
- Market share: 1.9%
- Visitation figures 2022: 465,000
Atlanta, the state’s capital, is a popular destination with attractions like the World of Coca-Cola, the Georgia Aquarium, and the Martin Luther King Jr. National Historic Site. Savannah is known for its parks and historic neighborhoods.
4.14 Washington
- Market share: 2.0%
- Visitation figures 2022: 467,000
Washington’s geological features, including the Cascade Mountains, Columbia River, and Coast, offer opportunities for camping, wildlife viewing, and winter sports.
4.15 Pennsylvania
- Market share: 2.5%
- Visitation figures 2022: 592,000
Pennsylvania’s attractions include Philadelphia’s Independence Hall and the Liberty Bell, the Pocono Mountains, and Hershey’s Theme Park.
4.16 Arizona
- Market share: 2.8%
- Visitation figures 2022: 663,000
Millions of tourists visit Arizona for its natural features, including the Grand Canyon, Sedona, Monument Valley, and the Sonoran Desert.
4.17 Massachusetts
- Market share: 3.4%
- Visitation figures 2022: 807,000
Massachusetts attracts tourists with its rich history, cultural sites, and universities like Harvard and MIT. Historic downtown Boston features sites like the Freedom Trail and Faneuil Hall Marketplace.
4.18 New Jersey
- Market share: 3.6%
- Visitation figures 2022: 867,000
New Jersey’s beaches and mountains make it popular among tourists. The Jersey Shore and Atlantic City are famous destinations. The state also has historic sites like Ringwood Manor and Batsto Village.
4.19 Hawaii
- Market share: 4.0%
- Visitation figures 2022: 953,000
Hawaii is a popular tourist destination known for its natural beauty. Activities include hiking, golfing, snorkeling, and surfing. The Hula culture also attracts many tourists.
4.20 Illinois
- Market share: 4.7%
- Visitation figures 2022: 1,135,000
Chicago is a famous tourist destination with attractions like Navy Pier, Millennium Park, and the Art Institute of Chicago. Historical sites include the Lincoln Home National Historic Site in Springfield.
5. Top 5 States With Highest Tourism Revenue in the US
5.1 Florida
- Market share: 13.6%
- Visitation figures 2022: 3,286,000
Florida stands out as one of the premier tourist destinations in the US, boasting attractions like the Kennedy Space Center, world-famous beaches, and the Everglades. According to the Florida Department of Highway Safety and Motor Vehicles, nearly 1.2 million new residents relocated to Florida between 2020 and 2022. The rise in the number of residents also led to an increase in the state’s tourism revenue, with a 12.9% increase from 2021. The tourism sector contributed $101.9 billion to Florida’s economy in 2022.
5.2 California
- Market share: 12.4%
- Visitation figures 2022: 2,999,000
California is renowned for attractions such as Disneyland, Yosemite National Park, and the Golden Gate Bridge. According to Visit California, in 2022, California’s tourism industry generated $134.4 billion in direct spending, supporting 1.2 million jobs.
5.3 New York
- Market share: 8.3%
- Visitation figures 2022: 2,008,000
New York City stands as one of the most visited cities in the world, known for attractions such as Times Square, Central Park, and the Metropolitan Museum of Art. The tourism sector contributed $85.5 billion to New York’s economy in 2022, supporting over 400,000 jobs, according to NYC & Company.
5.4 Nevada
- Market share: 5.3%
- Visitation figures 2022: 1,284,000
Nevada is famous for its casinos, entertainment, and nightlife, particularly in Las Vegas. The state’s natural attractions, such as the Hoover Dam and Lake Tahoe, also draw visitors. In 2022, Nevada’s tourism industry generated $76.8 billion in economic impact, supporting over 400,000 jobs, according to the Nevada Department of Tourism and Cultural Affairs.
5.5 Texas
- Market share: 5.0%
- Visitation figures 2022: 1,212,000
Texas boasts a range of attractions, including historical sites like the Alamo, Space Center Houston, and vibrant cities like Austin and San Antonio. According to the Texas Economic Development and Tourism Office, the tourism industry in Texas generated $87.7 billion in direct travel spending in 2022, supporting 773,000 jobs.
6. Planning Your Trip to Vietnam with SIXT.VN
While the U.S. offers incredible tourism destinations, Vietnam provides a unique cultural and scenic experience. Here’s how SIXT.VN can help you plan your trip:
6.1 Customized Travel Itineraries
SIXT.VN offers personalized travel itineraries tailored to your preferences and schedule, ensuring you make the most of your time in Vietnam.
6.2 Airport Transfer Services
Enjoy a hassle-free arrival with SIXT.VN’s reliable airport transfer services, providing safe and convenient transportation to your accommodation.
6.3 Hotel Booking Assistance
SIXT.VN helps you find the perfect hotel with options to suit every budget and location preference, ensuring a comfortable stay.
6.4 Tour and Attraction Booking
Discover Vietnam’s iconic landmarks with SIXT.VN’s tour booking services, providing access to the best attractions in Hanoi and beyond.
6.5 Flight Booking Services
SIXT.VN offers flight booking services with competitive prices and flexible schedules, making your travel planning easier.
6.6 Professional Hanoi Tour Packages
Explore Hanoi with SIXT.VN’s expert tour guides, ensuring an immersive and memorable experience of the city’s rich history and culture.
7. Common Challenges and How SIXT.VN Can Help
7.1 Difficulty in Planning Trip Details
Planning a trip to a foreign country can be overwhelming. SIXT.VN provides expert travel consultation to create a seamless and stress-free itinerary.
7.2 Language and Cultural Barriers
Navigating a new culture can be challenging. SIXT.VN offers support to help you understand local customs and communicate effectively.
7.3 Finding Reliable Travel Services
Ensuring quality and reliability is crucial. SIXT.VN offers trustworthy and high-quality travel services, ensuring a safe and enjoyable trip.
7.4 Transportation and Navigation
Getting around can be difficult. SIXT.VN provides convenient transportation options and local insights to help you navigate Hanoi and other regions.
7.5 Booking Accommodation and Flights
Securing the best deals and accommodations can be time-consuming. SIXT.VN simplifies the process with quick and easy booking services.
8. Why Choose SIXT.VN?
8.1 Convenience and Speed
SIXT.VN provides quick and easy access to all your travel needs, saving you time and effort.
8.2 Reliability
With SIXT.VN, you can trust that your travel arrangements are in safe hands, ensuring a worry-free experience.
8.3 Dedicated Support
SIXT.VN offers exceptional customer support, assisting you with any queries or concerns throughout your trip.
9. Explore Hanoi with SIXT.VN
Hanoi, the capital of Vietnam, is a vibrant city rich in culture and history. Here are some top attractions you can explore with SIXT.VN:
9.1 Hoan Kiem Lake
Hoan Kiem Lake is a picturesque lake in the heart of Hanoi, perfect for a peaceful stroll. Visit Ngoc Son Temple, located on a small island in the lake, accessible by the iconic red Huc Bridge.
9.2 The Old Quarter
The Old Quarter is a bustling area with narrow streets, each specializing in different trades. It’s a great place to experience local life, shop for souvenirs, and try traditional Vietnamese cuisine.
9.3 Ho Chi Minh Mausoleum
The Ho Chi Minh Mausoleum is a solemn monument where the preserved body of Ho Chi Minh, the former leader of Vietnam, is displayed. It’s an important historical site for understanding Vietnam’s past.
9.4 Temple of Literature
The Temple of Literature is Vietnam’s first university, founded in 1070. It’s a beautiful example of traditional Vietnamese architecture and a place of tranquility amidst the city.
9.5 Water Puppet Show
A water puppet show is a unique Vietnamese art form where puppets perform on a water stage, accompanied by traditional music. It’s an entertaining way to learn about Vietnamese folklore.
10. Essential Tips for Traveling to Vietnam
10.1 Visa Requirements
Check the visa requirements for your nationality before traveling to Vietnam. Many nationalities can obtain a visa on arrival or apply for an e-visa online.
10.2 Currency and Payment
The Vietnamese currency is the Dong (VND). Credit cards are accepted in major hotels and restaurants, but cash is preferred for smaller establishments and markets.
10.3 Health and Safety
Consult your doctor about necessary vaccinations and health precautions. Drink bottled water and be cautious about street food to avoid stomach issues.
10.4 Local Customs
Respect local customs and traditions. Dress modestly when visiting temples and pagodas, and avoid public displays of affection.
10.5 Transportation
Use reputable taxi services or ride-hailing apps like Grab for transportation. Be aware of traffic and road conditions, especially in crowded areas.
11. Latest Updates in Vietnam’s Tourism Sector
11.1 New Visa Policies
Vietnam has recently updated its visa policies to attract more tourists. The e-visa validity has been extended to 90 days, and the list of countries eligible for e-visas has been expanded.
11.2 Infrastructure Development
Vietnam is investing in infrastructure to improve tourism, including new airports, highways, and high-speed trains. These developments will make it easier to travel between destinations.
11.3 Sustainable Tourism Initiatives
Vietnam is promoting sustainable tourism practices to protect its natural and cultural heritage. Eco-tourism initiatives and responsible travel are gaining popularity.
12. Call to Action
Ready to explore Vietnam with ease and confidence? Let SIXT.VN take care of all your travel needs. From personalized itineraries and airport transfers to hotel bookings and exciting tours, we ensure a seamless and unforgettable experience.
Don’t let the challenges of planning a trip hold you back. Contact SIXT.VN today and start your adventure in Vietnam!
- Address: 260 Cau Giay, Hanoi, Vietnam
- Hotline/Whatsapp: +84 986 244 358
- Website: SIXT.VN
Book your dream vacation now and discover the beauty of Vietnam with SIXT.VN!
13. FAQs About Tourism Revenue
13.1 Which state in the US makes the most money from tourism?
Florida generates the highest tourism revenue in the US, driven by attractions like the Kennedy Space Center, beaches, and the Everglades.
13.2 How much revenue does Florida generate from tourism?
In 2022, the tourism sector contributed $101.9 billion to Florida’s economy, making it the top-earning state from tourism.
13.3 What factors contribute to high tourism revenue in a state?
Factors include popular attractions, natural beauty, historical sites, entertainment options, and effective marketing strategies.
13.4 Which states are the top competitors to Florida in terms of tourism revenue?
California, New York, Nevada, and Texas are the top competitors, each offering unique attractions and experiences.
13.5 How has the COVID-19 pandemic affected tourism revenue in the US?
The pandemic caused a significant decline in tourism revenue in 2020, but spending rebounded in 2022, driven by leisure travel.
13.6 What is the role of international travelers in US tourism revenue?
International travelers contribute significantly to US tourism revenue, spending more in the US than in any other country.
13.7 What are the major attractions in California that drive tourism revenue?
Disneyland, Yosemite National Park, and the Golden Gate Bridge are major attractions in California.
13.8 How does New York City contribute to the state’s tourism revenue?
New York City, with attractions like Times Square and Central Park, is one of the most visited cities in the world, contributing significantly to the state’s tourism revenue.
13.9 Why is Nevada a popular tourist destination?
Nevada is famous for its casinos, entertainment, and nightlife, particularly in Las Vegas, as well as natural attractions like the Hoover Dam and Lake Tahoe.
13.10 What are the key attractions in Texas that attract tourists?
Texas boasts historical sites like the Alamo, Space Center Houston, and vibrant cities like Austin and San Antonio, attracting a large number of tourists.
